Best Books for Starting a Business  | Forbes Books (2024)

If you’ve recently started a business, or you’re thinking about becoming an entrepreneur, you may feel overwhelmed by your long checklist. You need an HR structure, a marketing plan, a plan for employee morale, and, of course, a strategy to win despite your competitors.

Whether you’re a serial entrepreneur or a fresh business owner, there is much to learn from subject matter experts. Consider reading these books for starting a business and invigorating it.

1. From GED To Harvard Then Inc. 500

Best Books for Starting a Business | Forbes Books (1)

In this read, Jane Wolfe & Scott Wolfe detail their journey from earning their GEDs and building the fastest growing business in New Orleans. At the young age of 17 and 19, Jane and Scott began their business dreams and bought a run-down market.

Throughout the years, and the destruction from hurricane Katrina, the Wolf’s reemerged to support their community and build Melba’s PoBoys. The Wolfe’s have founded multiple companies in their careers, generating millions of dollars in revenue.

Why Read It: If you’re looking to learn about persevering through difficulty and creating unlikely opportunities in business, is From GED To Harvard Then Inc. 500 is for you.

2. The Authority Advantage

Best Books for Starting a Business | Forbes Books (2)

In The Authority Advantage, you’ll discover how you can use your personal branding to gain authority-status and earn more followers. Adam Witty and Rusty Shelton have decades of experience working with entrepreneurs to grow their brand and business by sharing their business and media insights.

In this read, you’ll learn how to create a following, engage with your audience base, and grow your business and name recognition. With practical steps on leveraging owned, earned, and rented media, you will emerge empowered with next steps to help you and your business shine in a competitive marketplace.

Why Read It: The Authority Advantage will help business leaders expand their following and increase their brand recognition. Read Witty and Shelton’s book to attract influential clients, customers, and followers to your side.

3. The Power of Remote

Best Books for Starting a Business | Forbes Books (3)

Cynthia Watson, Executive Chair, and Shane Spraggs, CEO, share their experience in building and managing remote teams at Virtira. Create a successful remote work environment with their comprehensive roadmap.

The Power of Remote can help you lower costs and boost productivity in your business.

Why Read It: This book is ideal for you if you’re considering a “remote-first” business model, or if you’re looking for guidance on transitioning to remote.

4. Beyond the Superhero

Best Books for Starting a Business | Forbes Books (4)

Jason Randall reveals how to free yourself from unrealistic expectations and pressure as an executive leader. If you’re spearheading your business, you need a handbook to help you find an alternate path to success — where both you and your business can thrive.

In Beyond the Superhero, you’ll find both a memoir and a roadmap to support your business initiatives and become the leader you want to be.

Why Read It: Whether you have decades or experience, or it’s your first time in leadership, there’s always room to improve as a leader. If you’re looking to relieve the pressure of leadership while gain practical insights, Beyond the Superhero is worth a read.

5. How Teams Triumph

Best Books for Starting a Business | Forbes Books (5)

A business is much more than offering a product or service for a profit. Your team, workflow, and employee communication all affect how successful your business will be — and whether you retain your employees. Team dynamics can become stumbling blocks for your company as silos grow and dysfunction creeps in.

Clinton M. Padgett offers a proven framework to ensure your team works together to achieve goals. Padgett creates positive work environments to motivate employees by improving team dynamics.

Why Read It: If you’re looking for advice on how to structure your teams and create a positive company culture that breeds success, you’ll benefit from How Teams Triumph.

6. Competing With Giants

Best Books for Starting a Business | Forbes Books (6)

As a small startup, you may wonder if you can ever compete with industry giants. Phuong Tran shares the story of her family-owned business that her parents built up to become the forefront beverage company in Vietnam. Phuong Tran shares how a family-owned business built itself into a coveted industry giant. After walking away from a $2.5 billion offer from Coca – Cola, Phuong Tran wrote Competing With Giants to help others follow suit.

Why Read It: Find the insight and encouragement you need in this underdog story of success. If you want a pick-me-up with practical application, give Competing With Giants a read.

Best Books for Starting a Business  | Forbes Books (2024)

FAQs

What is the best book to read to start a business? ›

The Lean Startup is a must-read and easily tops the list of the best business books for entrepreneurs. This book is all about how to turn your startup idea into a sustainable business. The detailed approach Eric Ries takes can help you build a product or service that customers want, and are willing to pay for.

Which book every entrepreneur should read? ›

The Lean Startup, by Eric Ries

In The Lean Startup, author Eric Ries teaches you how to do just that. His process also ensures you do so without investing too much time or money. Helping you to avoid unnecessary risk as an entrepreneur… So, how does it work?

Are entrepreneur books worth it? ›

You'll collect actionable techniques you can use right away in your business. Plus, you'll also be able to learn from others' mistakes and avoid their pitfalls, rather than having to learn everything the hard way. By reading about business strategies often, you'll keep your mind focused on the topic.

How to start a business for beginners book? ›

The 4 best books to read when starting a small business
  1. The Lean Startup (Eric Ries) “The Lean Startup” guides business owners through the initial conception of a business — often where the most money is lost. ...
  2. Small Giants (Bo Burlingham) ...
  3. Traction: Get a Grip on Your Business (Gino Wickman) ...
  4. Atomic Habits (James Clear)

How to start a business with $100 book? ›

Overview: "The $100 Startup" is a guide for aspiring entrepreneurs who dream of starting their own business on a shoestring budget. Guillebeau challenges the traditional notion that a successful startup requires significant capital and extensive planning.

What books do Harvard business students read? ›

Gene Babon
  • 7 Lessons for Leading in Crisis by Bill George, Harvard Business School, MBA (1966)
  • Brotopia by Emily Chang, Harvard University, BA (2002)
  • Competing Against Luck by Clayton Christensen, Harvard Business School, MBA (1979), DBA (1992)
  • Discover Your True North by Bill George, Harvard Business School, MBA (1966)
Oct 3, 2023

What is the #1 most influential business book of the twentieth century? ›

The 7 Habits of Highly Effective People” was named the #1 Most Influential Business Book of the Twentieth Century. It has transformed the lives of Presidents and CEOs, educators, and parents — and is considered, by many, to be one of the most inspiring and impactful books ever written.

How do I make my small business grow? ›

Although growing your small business will take time and energy, there are 10 strategies you can use to help accelerate business growth.
  1. Do Your Research. ...
  2. Build a Sales Funnel. ...
  3. Increase Customer Retention. ...
  4. Participate in Networking Events. ...
  5. Practice Corporate Social Responsibility. ...
  6. Form Strategic Partnerships.

Which book Elon Musk read for business? ›

"Benjamin Franklin: An American Life" by Walter Isaacson

In this biography of Franklin, "you can see how he was an entrepreneur," Musk said in an interview with Foundation, a platform for nonprofits working on climate-change issues. "He was an entrepreneur. He started from nothing. He was just a runaway kid."

Why do CEOs read so many books? ›

In fact, the average number of books read by a CEO is 60 books per year, or five books each month. “What I know for sure is that reading opens you up,” says Oprah, “It exposes you and gives you access to anything your mind can hold. What I love most about reading—It gives you the ability to reach higher ground.”

What is the number 1 trait of entrepreneurs? ›

Self-assurance - The entrepreneur is self-assured, confident in their abilities and knows how to look into the future and plan well. A self-assured person instills further confidence in themselves. Devotion - The entrepreneur is devoted to their goals, working long and hard, day and night to achieve them.

Can you become rich as an entrepreneur? ›

Becoming a millionaire entrepreneur is a dream that many people have and, while it may seem daunting, it's definitely achievable.

Do CEOs read a lot? ›

Most CEOs and executives read four to five books per month. They're not just doing it because they love murder mysteries or sci-fi adventures, they're doing it because reading is a key ingredient to success. Reading has a multitude of personal and professional benefits that you may not have considered.

How many books do rich people read per year? ›

Becoming rich isn't about luck, it's a lot of hard work and there's one thing these millionaires all have in common - they're avid readers. On average, a millionaire reads 4 books a month which totals to an average of 52 books a year, helping them grow and build their empire.

How to start a business with little or no money? ›

Some popular options for budding small business owners with little to no startup capital include:
  1. Freelancing. ...
  2. E-commerce. ...
  3. Service-area and hybrid businesses. ...
  4. Manufacturing. ...
  5. Create a budget — and use it. ...
  6. Barter whenever you can. ...
  7. Shop around. ...
  8. Take advantage of offers and free trials.
Jan 16, 2024

What is the best business organization for beginners? ›

Sole proprietorship

An unincorporated business that is owned by one person who reports business profits on his or her individual tax return. A sole proprietorship is the simplest business structure and is straightforward to start.

How many books do successful CEOS read? ›

In fact, the average number of books read by a CEO is 60 books per year, or five books each month. “What I know for sure is that reading opens you up,” says Oprah, “It exposes you and gives you access to anything your mind can hold. What I love most about reading—It gives you the ability to reach higher ground.”

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